August 14th, 2021

Join us on Clubhouse to discuss Sustainable Luxury

Please join me on August 15th, 2021, 2:30CST for an discussion on Clubhouse concerning the Sustainable Luxury Business. I will be interviewed along with Sonia Summan by Kenny Jackson-Forrest – author of Trashion Forward and founder of the conscious consumer UK based blog – Style and Trashion. 

April 14th, 2020

April Showers Brings May Flowers Sale!

14kt yellow gold Tiny Pod Pendant is set with a round rose-cut salt and pepper diamond. .75" long. Comes with an 18" sterling silver chain.

Green shoots are showing up everywhere and the air is beginning to have that earthy spring scent that means things are waking up underground. It's the perfect time for our Showers Brings Flowers Spring Sale.

We have curated a collection of retired pieces, many up to 30% off  for our inventory SAMPLE SALE! The designed and handmade pieces come from our permanent collection as well as one of a kind and samples that have all been been made with love. It's the perfect time to give yourself or someone you treasure a special piece from East Fourth Street Jewelry. Don't miss this opportunity to own a beautiful timeless piece of our handmade jewelry for your collection.

Please join us for our Spring Inventory Sale April 30th - May 10th, 2020

To receive a special early preview link to our spring sale, please join our Insiders Group by signing up with your email on our website.
Our Spring Sale preview link will go out to all of our Website Subscriber Insiders before the sale begins.
All Sample Sale items are final sale.

January 21, 2019 

Press Release                                                                                                                                   

Susan Crow Invited to Exhibit with Artistar Jewels for Milan Fashion Week!


Northfield, Minnesota: Susan Crow, designer/owner of East Fourth Street Jewelry in Northfield, Minnesota, has been invited to exhibit with Artistar Jewels during Milan Fashion Week, February 19-25, 2019. Once referred to by Huffington Post as the “woman with a passion for sustainable jewels for the conscientious person,” Susan’s work is an exciting marriage of exquisite design aesthetics and socially responsible ethics.

While designers typically apply to participate in Artistar’s exhibition, Susan was invited to participate by the organizers. Characterized by clean lines, organic forms, and the warmth of 18-karat gold, her line expresses sophistication without complexity – a rare accomplishment in design, and an aesthetic particularly appealing to European collectors.

The Artistar exhibition will be hosted at Palazzo Bovara, located in Corso Venezia 51, in the heart of Milan’s fashion district. The event includes six days of exhibition, an artist’s night (Feb 21), and a juried competition culminating in an awards presentation evening (Feb 22).

Susan’s design has another facet, as important to the final product as the visual aesthetic.  She is devoted to responsible jewelry supply chains and design practices and was one of the first designers to bring Fairmined gold to U.S. jewelry buyers.

“I'm proud of being a Fairmined Licensee working with Fairmined gold, because all jewelry should have a clean, beautiful story that speaks of solidarity and global support,” says Susan. She accomplishes this by sourcing diamonds from certified reclaimed diamond suppliers, buying colored gemstones from suppliers that have established programs that support the mining and cutting communities that mine and produce them, and purchasing Fairmined metals that return profits and benefits back to artisanal mining communities as well as ensuring that their gold is mercury-free. Susan’s studio also strives for zero waste, low energy use, and responsible chemical use.

Susan began her career studying with luminaries like Hekkii Sepa, William Harper, Mary Le Hu, Wendy Ramshaw, and David Watkins, while earning her B.S. in Design/Metalsmithing from the University of Minnesota. She then began a successful career as a jewelry and accessories designer. As she honed her design and business skills, she also honed her awareness. “The more time I spent producing jewelry and accessories, the more I became concerned about the consumerist impact on both people and the environment,” says Susan. She decided to attend the Minneapolis College of Art and Design (MCAD), which had begun offering a Certificate Program in Sustainable Design. There, she became one of the early students of responsible design, mastering a curriculum that was focused on turning designers into global innovators who could not only produce beautiful and functional work, but who could also balance the factors of environment, ethics, and social responsibility in everything they create. She earned her Post Baccalaureate Certificate in 2010.

In addition to focusing on responsible practices in her own shop, Susan also is a member of Ethical Fashion Forum, The Fellowship 500, and is on the Board of Directors of Ethical Metalsmiths. She is one of only 45 US jewelry companies licensed by the Alliance for Responsible Mining to make jewelry from Fairmined gold and silver.

The Artistar exhibit will feature four of Susan’s designs. “I’m delighted to have this opportunity to bring my work to Milan,” says Susan, “and was both surprised and honored to have been nominated.”

As an honoree for the 2018 Minnesota Business Magazine’s “Women Who Lead Award,” her nominator said: “Susan has taken a leading role as a change-maker in the jewelry industry. Through the use of social media, board memberships and activism, she has become a nationally recognized leader in transforming the industry from one that has had an extremely negative impact on not only our natural resources but on the people all along the supply chain from earth to store. Leading from where she stands with influence, passion and unimpeachable ethics, she has almost single-handedly moved the industry.”

For more information, please contact Susan Crow:

Northfield, Minnesota

Call: 612-735-1712



East Fourth Street is recognized as a leader in integrating sustainability into the jewelry design process. Susan Crow (owner/designer) is on the board of Ethical Metalsmiths. Dedicated to creating change, Susan was an early adopter of responsible jewelry practices in 2013, becoming licensed to make jewelry from FAIRMINED gold and silver by the Alliance for Responsible Mining.


February 2018

We will be exhibiting at globalDESIGN in Baltimore!

globalDESIGN within ACC Baltimore

The Baltimore Convention Center, Baltimore MD

Bank of Aisle 400

February 21-22: Wholesale; February 23-25: Retail 10:00am - 6:00pm

"globalDESIGN was created to answer a need expressed by jewelry shop and gallery owners for a greater variety of designer jewelry. It is an intimate designer collective of pre-eminent jewelers from around the globe."

Virtually a show within a show, globalDESIGN is an invitational boutique event that takes place within the ACC Baltimore exhibition and sale. This year globalDESIGN is open to the wholesale trade February 21-22 and then opens to the public February 23-February 25. Come to Baltimore to experience the unending artistic talent of the American Craft Council and globalDESIGN.

October 2017


Come join us this coming weekend to celebrate fall! 
We will be opening our downtown NORTHFIELD MN studio for 2 days-


* We are very thankful for all of you and will be offering our in-stock past collections of bronze and sterling silver jewelry at 10%-50% off for our Customer Appreciation.

Studio Address:

101 5th Street E. Northfield MN 55057

We hope you can join us!

October 2017

We are headed to Chicago for the Responsible Jewelry Conference!

October 13th & 14th, 2017

This weekend marks the inaugural Chicago Responsible Jewelry Conference. The goal of the conference is to ignite the passion for responsible jewelry in others by bringing the best and most inspiring experts from around the world in the field of responsible sourcing together. 

The Chicago Responsible Jewelry Conference engages all people in the jewelry industry, educators, and students. The conference will cover the concepts of responsible and sustainable jewelry, including specific ways that individuals and companies can be involved in the responsible jewelry movement. Insights from leaders in the global jewelry industry will demonstrate positive effects on emerging economies that are unique to the jewelry industry.

Susan from East Fourth Street will be speaking on a panel led by Melissa Quick from Steve Quick Jewelers, with Susan Wheeler, Monica Stevenson, Alexandra Hart and Debra Navarro.

Jewelry designers have long been at the forefront of responsible jewelry practices. During this discussion you'll hear from us who have been at this for years and designers who have been more recently inspired. It's never too late to start!

July 2017
Image result for jA New York

We are honored and excited to be included in The New Designer Gallery at JA New York in July!

The Javits Center, New York NY

July 23-25, 2017

"Since its inception in 1977, JA NY's New Designer Gallery has been the launching pad for today's prominent jewelry designers. Continuing a long-established tradition of supporting emerging talent, JA New York is pleased to announce the New Designer Gallery at the JA New York 2017 Summer Show will present 10 designers who will be making their debut. The designers featured in this year’s New Designer Gallery were selected among a number of applicants based on their distinct point of view and design acumen, and their booths will partially be under-written by JA New York. The New Designer Gallery will be the focal point of the Design District on the show floor."

January 2017

East Fourth Street is chosen to be a 2017 finalist for Mpls St Paul Magazine, Made In The North Award


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